Monday, September 14 2009

 
8:00AM
- 9:00AM
WORKSHOP REGISTRATION
-- Montreux Music & Convention Centre
 
9:00AM
- 5:00PM
Ethnography and observational research - Day 1
 
Insight generation - Day 1

Tuesday, September 15 2009

 
8:00AM
- 9:00AM
WORKSHOP REGISTRATION
-- Montreux Music & Convention Centre
 
9:00AM
- 5:00PM
Advances in market segmentation
 
Ethnography and observational research - Day 2
 
Selling your company
 
Transferring and applying insights impactfully - Day 2
 
Word of Mouth measurement and beyond
 
2:00PM
- 6:00PM
CONGRESS REGISTRATION
-- Montreux Music & Convention Centre
 
7:00PM
- 9:00PM
WELCOME RECEPTION
-- Covered Market

Wednesday, September 16 2009

 
8:00AM
- 7:30PM
EXHIBITION
-- Exhibition Area
 
9:00AM
- 9:50AM
OPENING AND WELCOME
 
9:50AM
- 10:35AM
KEYNOTE - Renewed optimism on financial markets with current green shoots?
Norbert Walter -- Main Meeting Room
 
10:35AM
- 11:20AM
Break and company presentation - Confirmit
-- Main Meeting Room
 
11:00AM
- 11:15AM
Confirmit: What’s on the Horizon?
Pat Molloy -- Main Meeting Room
 
11:25AM
- 11:45AM
Darwin or lose?
Miquel Pardina -- Parallel One
 
The impact of the economic crisis
Peter Cooper, Simon Patterson -- Main Meeting Room
 
11:25AM
- 12:40PM
MASTERCLASS: CO-CREATION - Me-to-we research
John Kearon, Mark Earls -- Parallel Two
 
11:45AM
- 12:05PM
Launching innovations during economic slowdown
Mark Gillespie, Marcin Penconek -- Main Meeting Room
 
The ‘ANT’ and the grasshopper
Kalyan Karmakar, Ipsita Ghosh -- Parallel One
 
12:05PM
- 12:25PM
Advertising in times of crisis
Joseph Sassoon -- Main Meeting Room
 
The future of work
 
12:25PM
- 12:40PM
Discussion
 
 
12:40PM
- 2:10PM
Lunch
-- Main Meeting Room
 
2:10PM
- 2:55PM
KEYNOTE - The science of shopping in crisis
Paco Underhill -- Main Meeting Room
 
2:55PM
- 3:40PM
Break and company presentation - WARC
 
3:20PM
- 3:35PM
Leaner, meaner but maybe not greener: consumers and brands in recession
James Aitchison -- Main Meeting Room
 
3:45PM
- 4:05PM
Responsible consumerism
Claire Rutherford, Alan Bowman -- Parallel One
 
Sustainability as a monetary brand value
Stephan Götze -- Main Meeting Room
 
3:45PM
- 5:15PM
MASTERCLASS: MANAGING DECISION MAKING - Marketing & business intelligence architecture
philip de wulf -- Parallel Two
 
4:05PM
- 4:25PM
Sustainability, higher margin opportunities & economic crises
Marco Bevolo, Alex Gofman, Howard Moskowitz -- Main Meeting Room
 
When consumption becomes political
Fabián Echegaray -- Parallel One
 
4:25PM
- 4:45PM
Future fuels
 
 
4:30PM
- 5:15PM
Break and company presentations
 
4:45PM
- 5:05PM
GUEST SPEAKER - Living an ideal
Hans-Willi Schroiff -- Main Meeting Room
 
4:45PM
- 5:30PM
Discussion
 
5:05PM
- 5:30PM
Discussion
 
5:30PM
- 6:30PM
ESOMAR Members AGM
-- Main Meeting Room
 
6:30PM
- 7:30PM
Networking Drinks
-- Exhibition Area

Thursday, September 17 2009

 
8:00AM
- 5:30PM
EXHIBITION
-- Exhibition Area
 
9:05AM
- 9:30AM
Could I just ask you a few questions as you have sex on this park bench…?
Joceline Jones, Anna Thomas, Rupal Mathur -- Main Meeting Room
 
From social engineering to social networking
David Stark -- Parallel One
 
9:05AM
- 10:25AM
This session is by invitation only.
-- Parallel Two
 
9:30AM
- 9:55AM
Evaluating social mission projects in emerging & bottom of the pyramid markets
 
Protection or participation?
Agnes Nairn -- Parallel One
 
9:55AM
- 10:10AM
Discussion
 
9:55AM
- 10:20AM
On the edge or over the edge?
 
10:10AM
- 10:35AM
Managing knowledge, maximising returns
Luke Allen, Nigel Spencer -- Main Meeting Room
 
10:20AM
- 10:35AM
Discussion
 
10:25AM
- 11:15AM
SHARING EXPERIENCES (open to all)
-- Parallel Two
 
10:35AM
- 11:00AM
GUEST SPEAKER - Pause for a cause
Liz Miller -- Parallel One
 
Information à la carte
Ineke van Meel, Jeroen Rietberg -- Main Meeting Room
 
11:00AM
- 11:15AM
Discussion
 
Discussion
 
11:15AM
- 12:00PM
Break
-- Main Meeting Room
 
12:00PM
- 12:45PM
KEYNOTE - Creativity: The found symbol
Jonah Lehrer -- Main Meeting Room
 
12:45PM
- 2:15PM
Lunch
-- Main Meeting Room
 
2:20PM
- 2:45PM
Today is actually tomorrow!
Elvan Oktar, Fatma Çelenk -- Main Meeting Room
 
2:20PM
- 3:25PM
RESEARCH IDOL - First round
-- Parallel One
 
2:20PM
- 3:30PM
MASTERCLASS: COMMUNITIES - Are communities an answer to the economic recession?
Ray Poynter -- Parallel Two
 
2:45PM
- 3:10PM
Integrating research in crisis management decision-making
Christian Bourque, Terrence Flynn -- Main Meeting Room
 
3:10PM
- 3:35PM
Looking under the hood of CSR
Jeremy Pace, Martin Oxley -- Main Meeting Room
 
3:25PM
- 4:30PM
YOUNG RESEARCHER OF THE YEAR – The Final round
 
3:30PM
- 4:30PM
THE GLOBAL EXPEDITION: PECHA KUCHA
 
3:35PM
- 4:00PM
GUEST SPEAKER - It takes three to Tango
Nada Dugas, Lara Schlotterbeck -- Main Meeting Room
 
4:00PM
- 4:30PM
Discussion
 
5:15PM
- 6:00PM
KEYNOTE - Strategy for sustainability
Adam Werbach -- Main Meeting Room
 
8:00PM
- 12:00AM
ESOMAR Evening event
-- Petit Palais

Friday, September 18 2009

 
8:00AM
- 2:00PM
EXHIBITION
 
9:05AM
- 9:30AM
Building citizen dialogue
Fiona Wood, Brian Parry -- Main Meeting Room
 
9:30AM
- 9:55AM
Gaming 0.0
 
9:55AM
- 10:20AM
More, more, more
Fiona Blades, Rachel Brown -- Main Meeting Room
 
10:20AM
- 10:35AM
Discussion
 
10:35AM
- 11:05AM
Break
-- Main Meeting Room
 
11:05AM
- 11:50AM
KEYNOTE - Market research and management consulting
Fiona Czerniawska -- Main Meeting Room
 
11:50AM
- 12:25PM
RESEARCH IDOL - Final round and winner announcement
-- Main Meeting Room
 
12:25PM
- 12:45PM
PRESENTATION OF ESOMAR AWARDS
Gunilla Broadbent -- Main Meeting Room
 
12:45PM
- 1:00PM
CLOSING
Omar Mahmoud, Gunilla Broadbent -- Main Meeting Room
 
1:00PM
- 2:00PM
Farewell Drinks
-- Exhibition Area